I don’t want my ideas to be sticky; I want them to be SLIPPY. I want them to slip out of my control and through social spaces and communities. I want folk to find my ideas and the things I make socially useful; I want folk to add to them and rebuild and rework them and spread them further (you see, I’m not hung up my ideas); I want my ideas to change the way that folk interact with each other, to distort how their social connections work, to be worth passing on…because only by being SLIPPY will they have some impact on the behaviour of folk out there….
Herd – the hidden truth about who we are: Born Sticky or Born Slippy?
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