Organic SEO vs PPC: You Will Be Suprised Who Wins! | SEO NY, Search Engine Optimization : NewSunSEO | New York
So what about SEO vs PPC? The research revealed that visitors from PPC ads outperformed those from organic listings in every category except average number of page views per visit. The average sales dollar value per visitor arriving from a PPC ad was $1.91, or 41 percent higher than that of a visitor from an organic listing. In fact, paid traffic converted at a 20 percent higher rate and experienced an average order value 18% above that of traffic from organic listings.
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