Links and jots of Quinn – web & search marketing and more
Watch the videos for demonstration of augmented reality.
It’s not possible today, but the emergence of more powerful, media-centric cellphones is accelerating humanity toward this vision of “augmented reality,” where data from the network overlays your view of the real world.
If You’re Not Seeing Data, You’re Not Seeing | Gadget Lab | Wired.com
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Looking at using this tool to output site maps from Excel lists…
Planning Your Web Site With GraphViz | Webmaster Tips
Graphviz is an open source program for making site map diagrams. It runs on Linux, Windows, and Mac OS X. The sitemap charts can be generated in many formats: png, jpg, gif, svg, ps, Dia (an [...]
A Relationship Economy….The intersection of technology and Human Relations
Serving an audience is a daunting task of never ending exchanges. Today these exchanges are in the form of conversations. The currency you create from these conversations are the indicators of your brands value, whether personal or institutional. Old advertising methods have not been efficient in creating [...]
Great list of MV testing resources:
http://www.culturalmultivariate.com/multivariate/multivariate-testing-top-10-online-resources/
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Here are some useful links on testing short vs long copy pages:
Marketing Experiments – good real world example of split testing long and short landing pages – http://www.marketingexperiments.com/improving-website-conversion/sticky-landing-pages.html
SEOMOZ Landing page competition – http://www.seomoz.org/blog/announcing-the-seomoz-landing-page-competition-winner
Marketing Sherpa’s Landing Page book – if you want to fork over $500 – http://www.sherpastore.com/RevisedLandingPageHB.html
Video on landing page layouts – http://www.acquisio.com/blog/landing-page-wireframe-design-for-ppc/
Landing Page Optimization [...]
Supporting article regarding three word keyword sweetspot
Analyis of OneUpWeb 2005 data: Seoxy
Udi Manber – Unique searches
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Most PPC adverts are geo-targeted based on a users IP address.
So to preview adverts and search results AS IF you were in that country, you need to use another tool Google AdWords:
Ad Preview Tool
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A simple explanation for why Google prefers a high click thru rate in PPC Marketing.
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Need to do secure banking from a dodgy internet cafe – while on holiday….
The Incognito LiveCD is distributed as an ISO image file. Most CD recording software can record this file directly to a CD (note that this is not the same as simply putting the file on the CD, but an option like “record [...]