quinception.com http://www.quinception.com Links and jots of Quinn Tue, 19 Aug 2008 02:34:59 +0000 http://wordpress.org/?v=2.5.1 en joomla netaccounts http://www.quinception.com/2008/08/19/joomla-netaccounts/ http://www.quinception.com/2008/08/19/joomla-netaccounts/#comments Tue, 19 Aug 2008 02:34:59 +0000 Administrator http://www.quinception.com/?p=170 Connect Open Source Content Management Systems (CMS) with CMSAccounts

joomla netaccounts opensource cms accounting solutions - Home

]]> http://www.quinception.com/2008/08/19/joomla-netaccounts/feed/ TinEye - this is WOW factor? http://www.quinception.com/2008/08/19/tineye-this-is-wow-factor/ http://www.quinception.com/2008/08/19/tineye-this-is-wow-factor/#comments Tue, 19 Aug 2008 01:17:11 +0000 Administrator http://www.quinception.com/?p=169 Search for images - using images.

Soon Google will be reading text in images….
Welcome! - TinEye

]]> http://www.quinception.com/2008/08/19/tineye-this-is-wow-factor/feed/ multiple blog entries http://www.quinception.com/2008/08/19/multiple-blog-entries/ http://www.quinception.com/2008/08/19/multiple-blog-entries/#comments Mon, 18 Aug 2008 22:53:02 +0000 Administrator http://www.quinception.com/?p=168 Multiple Blog Management Tool is a very simple solution for publishing posts to multiple blog. Here’s how it works :
Login
Enter username / password for all the blogs that you want to manage
Start posting entries to all the blogs from a single page

multiple blog entries / manage multiple blogs

]]> http://www.quinception.com/2008/08/19/multiple-blog-entries/feed/ Contextual Targeting http://www.quinception.com/2008/08/15/contextual-targeting/ http://www.quinception.com/2008/08/15/contextual-targeting/#comments Fri, 15 Aug 2008 00:07:37 +0000 Administrator http://www.quinception.com/?p=167 Google themselves say:

Since keywords are analyzed differently, it’s best to create two separate campaigns - one geared to search and one geared to content. This allows you to structure each campaign with different objectives in mind.

see Google AdWords Learning Center - Contextual Targeting

But by DEFAULT they turn on content targetting in all campaigns!

]]> http://www.quinception.com/2008/08/15/contextual-targeting/feed/ A quantitative look at SEO vs. PPC - its all about the numbers http://www.quinception.com/2008/08/13/a-quantitative-look-at-seo-vs-ppc-its-all-about-the-numbers/ http://www.quinception.com/2008/08/13/a-quantitative-look-at-seo-vs-ppc-its-all-about-the-numbers/#comments Wed, 13 Aug 2008 12:11:45 +0000 Administrator http://www.quinception.com/?p=166 » A quantitative look at SEO vs. PPC
A average CPC of $0.60 to $1.20 is more realistic for the targeted keywords but we gave ourselves the benefit of the doubt for this example. We still needed a 8.8% conversion rate which isn’t too probable. Its an example where some simple upfront analysis of the numbers will tell you that my $3,000 is better spent doing some SEO and link building so that I can get natural free search traffic that will last longer than a single month.

]]> http://www.quinception.com/2008/08/13/a-quantitative-look-at-seo-vs-ppc-its-all-about-the-numbers/feed/ Organic SEO vs PPC - PPC delivers better conversions http://www.quinception.com/2008/08/13/organic-seo-vs-ppc-ppc-delivers-better-conversions/ http://www.quinception.com/2008/08/13/organic-seo-vs-ppc-ppc-delivers-better-conversions/#comments Wed, 13 Aug 2008 12:02:03 +0000 Administrator http://www.quinception.com/?p=165 Organic SEO vs PPC: You Will Be Suprised Who Wins! | SEO NY, Search Engine Optimization : NewSunSEO | New York
So what about SEO vs PPC? The research revealed that visitors from PPC ads outperformed those from organic listings in every category except average number of page views per visit. The average sales dollar value per visitor arriving from a PPC ad was $1.91, or 41 percent higher than that of a visitor from an organic listing. In fact, paid traffic converted at a 20 percent higher rate and experienced an average order value 18% above that of traffic from organic listings.

]]> http://www.quinception.com/2008/08/13/organic-seo-vs-ppc-ppc-delivers-better-conversions/feed/ SEO Vs PPC - Search Marketing Is Not A Fight http://www.quinception.com/2008/08/13/seo-vs-ppc-search-marketing-is-not-a-fight/ http://www.quinception.com/2008/08/13/seo-vs-ppc-search-marketing-is-not-a-fight/#comments Wed, 13 Aug 2008 11:21:16 +0000 Administrator http://www.quinception.com/2008/08/13/seo-vs-ppc-search-marketing-is-not-a-fight/ SEO Vs PPC - Search Marketing Is Not A Fight
For example, we knew from our Google Adwords PPC data that the search term “accommodation swords dublin hotel” although having low volume, converted at 80% over a six month period. Using some simple SEO methods we were able to quickly and easily optimize the site for a number one position in the organic results for that term. That’s great, but as I mentioned, that search term as you can imagine has a very low volume. Do that one hundred times for search terms that you KNOW convert from testing with PPC and you have something pretty amazing. This is the idea behind long tail search engine optimisation.

http://www.redflymarketing.com/blog/dynamic-keyword-insertion-the-ultimate-guide/

]]> http://www.quinception.com/2008/08/13/seo-vs-ppc-search-marketing-is-not-a-fight/feed/ Google Adwords Dynamic Keyword Insertion PHP Script http://www.quinception.com/2008/08/13/google-adwords-dynamic-keyword-insertion-php-script/ http://www.quinception.com/2008/08/13/google-adwords-dynamic-keyword-insertion-php-script/#comments Wed, 13 Aug 2008 11:13:52 +0000 Administrator http://www.quinception.com/2008/08/13/google-adwords-dynamic-keyword-insertion-php-script/ Google Adwords Dynamic Keyword Insertion PHP Script
If you are targeting a specific search terms in your advertisement - make that keyword show up on your landing page. Heck, even have it show up as the title and actual url of your page. Now we are talking.

]]> http://www.quinception.com/2008/08/13/google-adwords-dynamic-keyword-insertion-php-script/feed/ Creating sitemaps - for use with SEO theming http://www.quinception.com/2008/08/07/graphviz-graphing-tool/ http://www.quinception.com/2008/08/07/graphviz-graphing-tool/#comments Thu, 07 Aug 2008 02:04:47 +0000 Administrator http://www.quinception.com/?p=162 Graphviz is open source graph visualization software. It has several main graph layout programs. See the gallery for some sample layouts. It also has web and interactive graphical interfaces, and auxiliary tools, libraries, and language bindings.
Graphviz

Here is a good example oh how to create sitemap using nested lists.
http://wordpress.betech.virginia.edu/index.php/2007/10/03/css-sitemap/
You can see another demonstration here: http://wordpress.betech.virginia.edu/example/css-sitemap/chocolate.html

See also http://sitemappers.com/

However this doesn’t solve the problem of doing this based on a an actual crawl of the website! But here is a solution that does create maps from crawling… http://www.powermapper.com/products/mapper/index.htm. It will be interesting to see how this copes with unstructured websites. For example, can you move the boxes around to impose/modify the site structure….

]]> http://www.quinception.com/2008/08/07/graphviz-graphing-tool/feed/ Why open source sucks … (a little anyway) http://www.quinception.com/2008/08/04/why-open-source-sucks-a-little-anyway/ http://www.quinception.com/2008/08/04/why-open-source-sucks-a-little-anyway/#comments Mon, 04 Aug 2008 04:42:39 +0000 Administrator http://www.quinception.com/?p=161 Great article about why open source projectsw are so UNusable for end-clients.

I think this ties in with why the great Web 2.0 software so far has been proprietary!

I also like the take on the value of interface design and wireframing:

Coding before design. Software tends to be much more usable if it is, at least roughly, designed before the code is written. The desired human interface for a program or feature may affect the data model, the choice of algorithms, the order in which operations are performed, the need for threading, the format for storing data on disk, and even the feature set of the program as a whole. But doing all that wireframing and prototyping seems boring, so a programmer often just starts coding — they’ll worry about the interface later.

http://mpt.net.nz/archive/2008/08/01/free-software-usability

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